Lead - Paid Performance Marketing (Digital Marketing)

Job Responsibilities Monthly and quarterly business review Stay up to date with best practices, new tools, and technologies Understand the team’s challenges by managing the end-to-end process: research, campaign planning, production, performance monitoring, campaign optimization, reporting and consultation Responsible for driving initiatives to achieve our client’s business objective (often revenue or number of lead) using social media advertising, search advertising (Google, Yahoo, and Bing), display advertising, YouTube advertising, and mobile application advertising Analyze and optimize the campaign portfolio using the data-driven technique. Then, develop strategies to grow the business Channel performance evaluations Key Requirements…